Your customers are searching for you on Google, but you need to narrow down to know exactly what words they're typing in.

The video below walks you through Google's keyword tool:

Full screen? click above ^                       
You can create full website on Google's first page yourself easily...click here to RSVP for the San Diego Workshop
 
 

As a business owner, you may be thinking that you don't need to be on Google because you "don't have an online business"....specifically, you may be thinking that your prospects aren't the type of people that go onto Google looking for your products and services.

For example, maybe you're a lawyer, a psychologist/therapist, a life coach, etc. For years, you've gotten new clients from personal referrals and maybe the occasional yellowpage ad.

You don't need to be advertising on Google....right?

Wrong!

I'm going to show you exactly how to figure out how many people per month are looking for your business. I think you're going to realize you've been missing out on a lot more prospects each month then you first thought.

Go Through The Below Steps

(1) Click here to visit the Google Keyword Tool. This is data supplied directly from Google that lists how many people type certain words into Google each month
(2) type a keyword related to your business....However, be sure to type a broad keyword and then narrow things down from there since Google gives you a long list with many versions of this keyword. For example, if you are a marriage and family therapist based in the La Jolla area of San Diego, simply start off by typing San Diego Therapist. You can narrow things down from there.
(3) Click "Get Keyword Ideas"....leave the "synonyms" box checked
(4) You now see a list of keywords along with how many people type this keyword in per month....notice how in some cases it's quite a bit of people.

This is just a basic exercise, but I think you probably get the idea.

No matter what line of work you're in, there are at least 1,000 people per month looking for your products and/or services on Google. If you're not showing up in front of them, then you may be leaving money on the table...

Please leave your questions in the comments of this blog post. I look forward to hearing your thoughts

 
 

San Diego Small Business Marketing- Options

As a San Diego Small Business owner, you have many different choices of how to market your business. If you're like most small business owners in San Diego, you may be overwhelmed by the deluge of options including paid advertising in directories like the YellowPages, lower cost advertising in free publications like the San Diego Reader, and much more.

People in San Diego Are Looking For Your Small Business

One of the things that many small business owners don't realize is that literally 1,000's of people each month are looking for their services on Google.com. Let me give you a few examples straight from data published by Google:
  • 5,000+ people per month search "San Diego Lawyer"
  • 5,000+ people per month search "San Diego Therapist"
  • the list goes on and on and on
No matter what business you're in, you need to be aware that people are searching for your business on Google each and every month. If they're not finding you're business then you're missing out on potential new ready-to-buy customers.

San Diego Small Business Marketing That Works

I work with small businesses in San Diego to make sure that they're able to reach these 1,000's of prospects that are searching for their business each and every month. I work with you to (1) setup a website that is professional and easy to use and (2) get that website onto Google in front of people that are looking for your services.

Below is a demo video walking you through what I can do for your business. I encourage you to watch the video and leave your thoughts in the comments of this blog post, or send me an email through the contact page here.
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Contact me today with your questions about San Diego Small Business Marketing
 
 

When you combine two websites that have great google rankings, you can (if done correctly) leverage all of that "google power" to make a powerhouse of a website in regards to Google page rankings.

The New York Times didn't do this correctly and missed out (for now) on a HUGE opportunity.

See full post at Thomas Crampton's website