You may think that social media (Facebook, Twitter, etc.) doesn’t produce revenue. You’re right – it usually doesn’t directly produce revenue. But it does indirectly produce leads and revenue. In this episode of The Compete Marketing Group Show, we share a social media measurement process that will give you insight into how much revenue is being produced by your social media efforts on Facebook, LinkedIn, Twitter, Google Plus, and more.
In this episode of The Compete Marketing Group Podcast, we discuss something that’s crucial in online business – tracking what happens when people come to your website. Tracking tells you how effective your site is — whether or not it’s helping grow your business, if it’s generating the right kind of sales leads and ultimately if it’s making you money.
Tracking is extremely easy:
We’ll cover Google Analytics in-depth in future podcasts. Today we’re going to focus on the two most important metrics that give you the big picture of how well your website is helping to grow your business.